{"id":13539,"date":"2022-03-01T11:31:33","date_gmt":"2022-03-01T11:31:33","guid":{"rendered":"http:\/\/iai.pt\/web\/?page_id=13539"},"modified":"2023-06-21T11:11:34","modified_gmt":"2023-06-21T10:11:34","slug":"cp-tecnico-a-de-comunicacao-e-de-servico-digital","status":"publish","type":"page","link":"http:\/\/iai.pt\/web\/cp-tecnico-a-de-comunicacao-e-de-servico-digital","title":{"rendered":"CP &#8211; T\u00e9cnico\/a de Comunica\u00e7\u00e3o e de Servi\u00e7o Digital &#8211; Plano Curricular"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.5.3&#8243; background_color=&#8221;#3a3a3a&#8221; background_image=&#8221;http:\/\/iai.pt\/web\/wp-content\/uploads\/2022\/03\/cp2-1.png&#8221; parallax=&#8221;on&#8221; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; custom_padding_phone=&#8221;&#8221; width_unit=&#8221;off&#8221;][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;off&#8221; custom_width_px=&#8221;1080px&#8221; custom_width_percent=&#8221;80%&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;http:\/\/iai.pt\/web\/wp-content\/uploads\/2016\/12\/blank_360x270.png&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Imagem&#8221; _builder_version=&#8221;3.23&#8243; sticky=&#8221;off&#8221; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;off&#8221; custom_width_px=&#8221;1080px&#8221; custom_width_percent=&#8221;80%&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.5.3&#8243; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;50px&#8221; text_line_height=&#8221;1.8em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; text_font_size_tablet=&#8221;50&#8243; text_font_size_phone=&#8221;40&#8243; text_font_size_last_edited=&#8221;on|phone&#8221; text_letter_spacing_tablet=&#8221;&#8221; text_letter_spacing_phone=&#8221;&#8221; text_letter_spacing_last_edited=&#8221;on|phone&#8221; text_line_height_tablet=&#8221;&#8221; text_line_height_phone=&#8221;&#8221; text_line_height_last_edited=&#8221;on|desktop&#8221; header_font_size_last_edited=&#8221;off|phone&#8221; border_style=&#8221;solid&#8221;]<\/p>\n<p>T\u00e9cnico\/a de Comunica\u00e7\u00e3o e Servi\u00e7o Digital<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Se\u00e7\u00e3o&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;Linha&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_testimonial admin_label=&#8221;Depoimento&#8221; _builder_version=&#8221;3.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; border_style=&#8221;solid&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">T\u00e9cnico de n\u00edvel IV capaz de desenvolver a comunica\u00e7\u00e3o comercial e o servi\u00e7o ao cliente, em qualquer empresa, atrav\u00e9s de meios digitais <\/span><i><span style=\"font-weight: 400;\">online<\/span><\/i><span style=\"font-weight: 400;\"> e <\/span><i><span style=\"font-weight: 400;\">offline<\/span><\/i><span style=\"font-weight: 400;\"> designadamente: cria\u00e7\u00e3o, edi\u00e7\u00e3o e gest\u00e3o de redes sociais, websites, lojas online, entre outras.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Paralelamente \u00e9 capaz de criar conte\u00fados digitais para integrar os diferentes meios e\/ou suportes, bem como a desenvolver estrat\u00e9gias de comunica\u00e7\u00e3o e atendimento ao cliente.<\/span><\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Se\u00e7\u00e3o&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;Linha&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Texto&#8221; _builder_version=&#8221;4.5.3&#8243; header_font_size=&#8221;25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|desktop&#8221; border_style=&#8221;solid&#8221;]<\/p>\n<h3>Plano Curricular<\/h3>\n<table border=\"1\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td width=\"20%\">\n<h5 style=\"text-align: center;\">Componentes<\/h5>\n<\/td>\n<td><\/td>\n<td width=\"65%\">\n<h5>Disciplinas<\/h5>\n<\/td>\n<td width=\"15%\">\n<h5 style=\"text-align: center;\">Carga hor\u00e1ria total<\/h5>\n<p>( ao longo dos 3 anos )<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td rowspan=\"6\">\n<h5>Sociocultural<\/h5>\n<\/td>\n<td rowspan=\"6\"><\/td>\n<td>Portugu\u00eas<\/td>\n<td style=\"text-align: center;\">320<\/td>\n<\/tr>\n<tr>\n<td>L\u00edngua Estrangeira (Ingl\u00eas)<\/td>\n<td style=\"text-align: center;\">220<\/td>\n<\/tr>\n<tr>\n<td>\u00c1rea de Integra\u00e7\u00e3o<\/td>\n<td style=\"text-align: center;\">220<\/td>\n<\/tr>\n<tr>\n<td>Tecnologias da Informa\u00e7\u00e3o e Comunica\u00e7\u00e3o<\/td>\n<td style=\"text-align: center;\">100<\/td>\n<\/tr>\n<tr>\n<td>Educa\u00e7\u00e3o F\u00edsica<\/td>\n<td style=\"text-align: center;\">140<\/td>\n<\/tr>\n<tr>\n<td align=\"right\"><strong>Sub-Total<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>1000<\/strong><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"4\">\n<h5>Cient\u00edfica<\/h5>\n<\/td>\n<td rowspan=\"4\"><\/td>\n<td>Matem\u00e1tica<\/td>\n<td style=\"text-align: center;\">200<\/td>\n<\/tr>\n<tr>\n<td>Economia<\/td>\n<td style=\"text-align: center;\">200<\/td>\n<\/tr>\n<tr>\n<td>Psicologia<\/td>\n<td style=\"text-align: center;\">100<\/td>\n<\/tr>\n<tr>\n<td align=\"right\"><strong>Sub-Total<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>500<\/strong><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"31\">\n<h5>Tecnol\u00f3gica<\/h5>\n<\/td>\n<td rowspan=\"31\"><\/td>\n<td>Setor do Com\u00e9rcio e servi\u00e7os \u2013 conceitos e princ\u00edpios gerais<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Atividade do profissional de T\u00e9cnico de Comunica\u00e7\u00e3o e Servi\u00e7o Digital<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Ambiente, seguran\u00e7a, Higiene e Sa\u00fade no Trabalho e no trabalho \u2013 conceitos b\u00e1sicos<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Processo de Comunica\u00e7\u00e3o<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Comunica\u00e7\u00e3o Escrita \u2013 servi\u00e7o ao cliente<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Qualidade e satisfa\u00e7\u00e3o do cliente<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Intelig\u00eancia emocional<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>T\u00e9cnicas de negocia\u00e7\u00e3o de vendas<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>E-Marketing- princ\u00edpios gerais<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Atendimento n\u00e3o presencial ao cliente<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Fideliza\u00e7\u00e3o e recupera\u00e7\u00e3o de clientes<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Gest\u00e3o de reclama\u00e7\u00f5es- venda n\u00e3o presencial<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Neuro marketing<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Marketing Digital<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Marketing 3.0<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Meios de Comunica\u00e7\u00e3o digital<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Planos e campanhas de comunica\u00e7\u00e3o- venda n\u00e3o presencial<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Campanhas de Servi\u00e7os ativos e servi\u00e7os reativos<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Social Media<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Gest\u00e3o de Conte\u00fados Digitais<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Gest\u00e3o de Mobile<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Processo de venda n\u00e3o presencial<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Gest\u00e3o de Equipas<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Gest\u00e3o do Stress do Profissional<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Documenta\u00e7\u00e3o Comercial \u2013 assist\u00eancia ao cliente n\u00e3o presencial<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>Sistemas digitais e gest\u00e3o documental<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td>L\u00edngua Inglesa \u2013 comunica\u00e7\u00e3o e servi\u00e7o ao cliente n\u00e3o presencial<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Gest\u00e3o da Presen\u00e7a empresarial nas redes sociais<\/td>\n<td style=\"text-align: center;\">50<\/td>\n<\/tr>\n<tr>\n<td>Publicidade nas redes sociais<\/td>\n<td style=\"text-align: center;\">25<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\"><\/td>\n<\/tr>\n<tr>\n<td align=\"right\"><strong>Sub-Total<\/strong><\/td>\n<td style=\"text-align: center;\"><strong>1500<\/strong><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"1\">\n<h5>Pr\u00e1tica<\/h5>\n<\/td>\n<td rowspan=\"1\"><\/td>\n<td>Forma\u00e7\u00e3o em Contexto de Trabalho<\/td>\n<td style=\"text-align: center;\">600<\/td>\n<\/tr>\n<tr>\n<td rowspan=\"1\"><\/td>\n<td rowspan=\"1\"><\/td>\n<td align=\"right\" bgcolor=\"#EDEDED\"><strong>Total de Horas Ano\/Curso<\/strong><\/td>\n<td style=\"text-align: center;\" 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[&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-13539","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/pages\/13539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/comments?post=13539"}],"version-history":[{"count":1,"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/pages\/13539\/revisions"}],"predecessor-version":[{"id":13540,"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/pages\/13539\/revisions\/13540"}],"wp:attachment":[{"href":"http:\/\/iai.pt\/web\/wp-json\/wp\/v2\/media?parent=13539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}